Discover x NHL
A 3 day experiential activation to celebrate the 2023 NHL Winter Classic featuring the largest air hockey table in the world. Fenway Park, Boston.

The Orange Ticket giveaway gave fans a chance to win tickets to the Winter Classic.

The inside of the Legends Lodge was filled with NHL memorabilia, the ice throne, and hot apple cider.

The largest air hockey table in the world designed and fabricated for Discover.